This is VIESBA.
VIESBA not only inspires with first-class food and snacks, but also with a company history that is characterized by creative and pleasure-loving experts.
Today, VIESBA is represented in over 50 countries and has a global partner network that makes it one of the world's leading wholesalers and retailers of food and snacks.
Our Story
For four decades, VIESBA has been at the forefront of food wholesaling, setting new standards in the industry with its innovative brands and products. Our rich history is testament to our commitment to always offer the best for our customers. Our product range is aimed not only at confectioners, patissiers, chocolatiers, pastry chefs and bakers with a penchant for delicacies, but also at hoteliers, canteen operators and anyone who values quality and taste.
Innovation, enjoyment and quality for your life - natural products with the highest nutritional value!
At VIESBA, we are aware that the food and beverage industry is constantly changing. Since our foundation in 1984, we have continued to develop while remaining loyal to our customers. Our goal is to transform the world's diverse agricultural produce into natural, nutritious, appealing and delicious products. We carefully select the raw materials grown by our certified contract growers for you. Since our products have an impact on human health, we place great importance on sensitivity in all areas of our work and take care to avoid negative effects on people and the environment.


We bring the mythological character of enjoying life to life.
The name VIESBA is derived from the Latin “Vita bona est tibi”, which means “Life is good for you”. Our company therefore embodies the good life in more than just its name.
Thanks to our dynamic and innovative structure, we develop customer and industry-specific solutions. We combine our industry knowledge with the needs of our customers and carry out research and development studies in order to offer them the most suitable solutions as quickly as possible.
GUSTUS Feinkost began producing fresh delicatessen products in its own factory in Moosburg in 1984.
Just in time for our 40th anniversary in 2024, we have innovatively repositioned ourselves through a new partnership and are stronger than ever globally with the new company VIESBA.